
One of the sad realities about being publicly disgraced is that people don’t like being reminded that you exist–so it can get pretty awkward when your is name plastered all over well-used facilities like stadiums, academic buildings and hospitals. For instance, after Enron blew up, the Houston Astros quickly stripped the tainted moniker from their ballpark (later reselling naming rights to Minute Maid). And last year AIG did the smart thing and took down the logo outside its Wall Street offices after things went sour.
But in the wake of the massive and intertwined financial scandals that have come to light in recent months, the names of several now-toxic individuals and companies are still attached to noteworthy places. While the Madoff Student Center was a figment of our editorial imagination, here are 11 real-life public facilities that are in dire need of a new handle:
11. Maurice R. Greenberg Pavilion, New York Hospital, NYC - As longtime CEO and chairman of AIG, Greenberg presided over the company when the ill-starred Financial Products division was hatched and the insurance giant started going off the rails. In 2005, he resigned in the midst of a major accounting scandal. A couple of years later, just as AIG’s $500 billion credit default swap book was about to blow up, New York-Presbyterian Hospital christened the Greenberg Pavilion. The act of giving $100 million to medical center was admirable, of course–but do patients really want (or deserve) to be reminded of a $150 billion national debacle every time they go see the doctor?
10. Bank of America Stadium, Charlotte, NC - This zombie bank has already eaten tens of billions of dollars in public money, but it’s paying $7 million a year to keep its name on Carolina Panthers’ home field. More galling is that the facility includes a rich array of luxury boxes and private clubs that are, we understand, well enjoyed by BOA executives.
9. - 8. - 7. - 6. Weill Cornell Medical Center, NYC / Weill Recital Hall at Carnegie Center, NYC / Weill Hall, U. of Michigan, Ann Arbor / Weill Hall, Cornell U. - In the 90s, Sanford Weill cobbled together a vast and ridiculous assortment of financial companies and called the resulting behemoth CitiGroup. In order to accomplish this feat, he spearheaded the movement to reverse the Glass Steagall Act which prevented traditional banks from owning investment banks. As a Slate story from 2002 put it: “Thanks in large part to Weill’s influence, Glass-Steagall was repealed in 1999.[...] Weill has reaped a massive financial reward as a result.” He also set the table for the near destruction of the world banking system. Though Weill’s always been generous with his wealth, his primacy legacy now is as a godfather of the financial crisis.
5. Charles B. Rangel Center for Public Service, City College of New York - It’s never a good sign when the naming ceremony for an academic center at a public university is “put off indefinitely amid an ethics investigation of its namesake.”
4. CountryWide Theatre, Richardson, Texas - This mortgage lender wrote a fortune in reckless loans, imploded, got “bought” in a last-minute shenanigans deal with Bank of America, and left taxpayers on the hook to cover all the losses. The CountryWide Theatre is part of the Eisemann Center, “conveniently located in the Galatyn Park Urban Center of Richardson’s Telecom Corridor® area.” Naming rights were acquired with a seven figure donation in 2005.
3. Allen Stanford Cricket Grounds, Antigua - “If you are cricket fanatic and a billionaire then building your own ground is a must,” says ESPN’s cricket website. Allen Stanford — aka “Baby Madoff” — followed that advice. The Texas money manager who orchestrated “a massive Ponzi scheme” (to borrow the words of government investigators) built a facility that remains the envy of the Caribbean cricket community–except for the little matter of the name.
2. Citi Field, NYC - CitiGroup pledged $400 million for naming rights. The jokes about infield TARPs and so on pretty much write themselves.
1. Mozilo Family Executive Dining Center, Pepperdine University - Angelo Mozilo founded Countrywide nearly four decades ago and remained at the helm until the company blew up last year. A lesser known fact about Mozilo is that he also founded IndyMac bank which–until WaMu imploded–stood as the largest bank failure in US history. Time magazine recently named him public enemy number one in the financial crisis. The Mozilo Dining Center was so named after a large donation in 2005. A university announcement gushed that Mozilo “embod[ies] the entrepreneurial and philanthropic spirit that was George Pepperdine.”
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Honorable mentions: WaMu Theater (Seattle and NYC) and WaMu Center (Seattle); Wachovia Arena (Wilkes-Barre, PA); NYU’s tight alliance with Sheikh Mohamed bin Zayed, brother of Abu Dhabi’s torture tape prince.
(Photos: Weill Hall (top) from Cornell.edu, Weill Recitial Hall from carnegiehall.org, and Stanford Cricket Grounds from CricInfo.com)







May 5th, 2009 at 2:49 pm
There is a glaring omission in this list: President George Bush Turnpike, which is a toll road just north of Dallas in Plano.
May 5th, 2009 at 2:54 pm
Hi Ken,
Ha, well — I’m sure we missed at least one or two big ones. But the road you mention is named after George HW Bush. His name is still marginally intact. We were also trying to stick to places that were named for people who paid money to have something named after them.
(The mgmt)
May 5th, 2009 at 3:29 pm
Did you mean to omit places that have been since renamed? I was surprised to see Enron Field (now Minute Maid Park) in Houston not on this list.
May 5th, 2009 at 3:30 pm
check the intro!
May 5th, 2009 at 3:34 pm
Yeah, my bad for rushing into the list. I expected to see a list of the 11 Worst Cases of Naming Rights Gone Wrong.
May 5th, 2009 at 4:02 pm
My bad as well for rushing to point out an omission. I’m a liberal Dem, but I love Bush 41. Clinton was wonderful, but sometimes I wish 41 had won a second term. Anything named after 41 has my approval.
Anyhow, I should have pointed out John Murtha Johnstown-Cambria County Airport.
May 5th, 2009 at 4:07 pm
How about the Joseph L. Bruno Stadium in Troy, NY?
May 5th, 2009 at 4:29 pm
Heh. I suspect we’ll use that one in Part 2.
May 5th, 2009 at 4:59 pm
I think the headline was confusing, actually. Just tried a new (somewhat cheekier) approach.
May 7th, 2009 at 5:01 pm
don’t forget the Richard Scrushy building at the UAB medical center in Birmingham, Alabama!
May 19th, 2009 at 6:46 pm
I know this site is American, but here in Melbourne Australia, we have a “Harold Holt Memorial Aquatic Centre”.
(Harold Holt was a Prime Minister in the 1960s who drowned while swimming off a Melbourne beach.)
May 20th, 2009 at 2:23 am
What’s more American than naming an elementary school auditorium after a famous alumnus? …except when the alumnus is Michael Jackson? In 1989, the Gardner Street Elementary School in Hollywood, California named their auditorium the Michael Jackson Auditorium, but by 2003, the name was covered by plywood. In 2009, the plywood continues to cover up the name, but it’s still in there behind there, so does that count?